First of all I have to love how difficult it is to contact f-secure. Props for this, customers are something to milk money from, support is a premium extra if the product is a bit **bleep**ty.
Anyhow the real issue was deep guard blocking my software from launching. Took me quite a while to figure out it is deep guard that is doing it. The software itself does not log any blocked softwares, which is nice, props for that too.
Long story short now I got deep guard disabled just to launch this one thing. Added the software's home directory to the exceptions, did not do a thing. Not sure what to add there to fix it and frankly I don't even care after fighting this thing for 2 hours.
Also can anyone recommend a better firewall? Thanks.